A game changer for small businesses

A game changer for small businesses

Online (digital) marketing is about promoting your business online using a variety of channels. The main objective of online marketing is “being present at the right moment to capture the customer”. Digital marketing channels may include: Social (or Social Media)...

“Connecting” on LinkedIn

The LinkedIn platform is an excellent tool if you’re trying to establish your self as a thought leader, looking for employment or promoting your small business. But how many of us are really using LinkedIn to “connect” or to “network” with one another. Sure we...